Sunday , 25 October 2020
Lloydminster & District Co-op CEO Leanne Hawes and Lloyd Exh General Manager Jenelle Saskiw (Lloyd Connect)

Lloyd Co-op aims to keep Lloyd Exh ‘Rooted in our Community’

Lloyd Co-op is helping keep the Exhibition Centre firmly planted in the community with its canola campaign.

From now until the end of October, Lloydminster & District Co-op will donate $5 towards the Lloydminster Agricultural Exhibition Association from every bag of canola seed booked at any Agro Centre as a part of their “Rooted in our Community” promotion.

The proceeds from the promotion will help cover the operating costs of the Lloyd Exh while the organization tries to survive losing a significant amount of its income.

In a normal year, The Lloyd Exh hosts around 900 events that bring in nearly $47 million to the local economy, hiring approximately 25 full-time employees and 180 part-timers.

“Since March we’ve seen a 90 per cent decrease in special event bookings and rentals, plus we’ve cancelled marquee events. This has left us in a tough financial position and local farmers are asking how they can help. When Lloyd Co-op approached us, we knew this promotion was an option the agriculture community could get behind,”  said Lloyd Exh General Manager Jenelle Saskiw.

Leanne Hawes, CEO of Lloydminster Co-op, claimed she discovered the Lloyd Exh’s financial woes online and wanted to offer support to the organization that is so vital to the area.

She chose to donate $5 from each bag because of the urgency of the situation and the timing of canola season.

“We knew we had an opportunity to help,” said Hawes.

“As a member-owned organization, Lloyd Co-op has a responsibility to ensure the sustainability of our local communities. Both urban and rural enterprises keep our economy going, and the Lloyd Exh is a critical component of life in this region.”

Since March, The Lloyd Exh has spent nearly $120,000 each month from their reserves just to keep the centre’s doors open.

Four Co-op Agro Centre locations are participating in the promotion, two in Lloydminster, one in Lashburn and one in Neilburg.

About Elliott Knopp

Elliott is a graduate from NAIT's Television Broadcast program. He has broadcast experience in football, basketball and hockey. He has spent nearly his entire life living in Edmonton, but has recently moved to Lloydminster for his career. He has an undying passion for CFL/NFL football, hot wings and Flaming Hot Cheetos. He loves playing fantasy football but has never won a championship.

Leave a Reply

Your email address will not be published. Required fields are marked *